Before this campaign, Consonus created tradeshow materials as needs came up. Without a shared plan, each event demanded fresh assets and the experience could vary from show to show.
I built a reusable kit around the entire event journey, from pre-show outreach to booth conversations and post-show follow-up. It brought together email and social templates, sponsorship creative, a giveaway and lead-capture experience, dinner invitations, ads, and supporting sales pages. A new booth gave those pieces a consistent physical presence and helped increase engagement at shows.
The result was a practical system the sales team could use throughout the season. Instead of starting over for every event, they had a recognizable brand experience and materials designed to work together.
Tradeshow Booth Before & After
Pre & Post Show Emails
Sponsorship Ads Library
Social Media Graphic Template
Airpod Giveaway Lead Generator
Tradeshow Hyper Local Meta Ad Campaigns
New Lead Generation Guides & Landing Pages
And a Phase 2 Concept to Scale
